Although PPF has addressed social and environmental issues for many years, 2022 marked a true turning point. It was the year we shifted from intentions to structured, strategic action and made a deliberate decision to embed sustainability more deeply into our business model and long-term planning.
In 2022, we developed and launched our sustainability strategy, called PETS, which represented our company’s unique interpretation of Environmental, Social, and Governance (ESG) principles while reflecting our passion for pets. The name PETS stood for Performance, Environment, Team, and Society, the four pillars that defined our strategic focus areas. By translating ESG into a concept that resonated with our culture, we made sustainability more tangible and meaningful for our employees. We also created a dedicated PETS logo and developed supporting training materials to strengthen understanding, ownership, and engagement across the organisation.
Building on our original foundation, we updated the PETS Strategy in 2026. This refresh was guided by a Double Materiality Assessment (DMA), conducted in line with the requirements of the Corporate Sustainability Reporting Directive (CSRD). The DMA considered two dimensions: financial materiality and impact materiality.
• Financial materiality assesses sustainability factors that could influence the company’s financial performance.
• Impact materiality examines the company’s actual or potential impacts on people and the environment.
By combining stakeholder insights, internal analysis, and a structured scoring methodology, the DMA provided a comprehensive view of the most significant sustainability impacts, risks, and opportunities across PPF’s entire value chain and geographic operations. The process was also aligned with our internal risk management framework, ensuring a robust and consistent foundation for strategic decision-making.
The insights from the DMA informed the revision of our sustainability targets. This update strengthened the alignment between our long-term business objectives, strategic priorities, and regulatory requirements — all while ensuring our approach remains adaptable in an evolving legal and business landscape.
Under the PETS framework, our goals cover a wide range of priority areas. Within Performance, we focus on product quality and safety, responsible sourcing, and conducting business in a credible and ethical manner. The Environment pillar addresses climate change, resource use, and circular economy. Under Team, we are committed to fostering a diverse and inclusive workplace, respecting human rights, supporting talent engagement and development, and ensuring health, safety, and wellbeing. Finally, within Society, we actively promote community engagement and positive social impact.
More detailed information about our goals and initiatives is available under the four pillars of Performance, Environment, Team, and Society, where we presented our commitments and progress in greater depth.
