Brand Manager
Hungary Budapest
Excellent salary, Meal voucher
Home office opportunity, Commuting allowance
Free Fitness opportunity, Pet-friendly office
We are looking for a Brand Manager colleague, who would like to be part of our family-like international team.
You will be responsible for
- Implement the annual plans including media plans (mainly TV, digital and social media campaigns), strategic cooperations and nationwide or key retail promotions
- Local creative communication development (TV ad shooting, Digital, POS assets) and production with agencies
- Monitor performance vs the defined sell in (Volume, Net sales revenue, Gross margin) and sell out KPIs (Penetration, Market Share, Distribution, Price) with a constant overview of competitor activities and performance
- Recommend actions based on the learnings during the year/following year to ensure further category and brand growth
- Plan and execute NPDs and manage the assigned portfolio according to local market specifics (including artwork management with the support from the marketing coordinator)
- Close cooperation with the factories and printers for the perfect implementation of innovations
- Develop distribution strategy for the owned portfolio for excellent sales execution
- Define recommended retail standard and promo price* for own portfolio (pricing strategy)
- Engage retail customers behind the vision, brand strategy and NPDs with close cooperation of the sales team
- Yearly budget planning and monitoring with operational support from the marketing coordinator
- Organize internal PR to ensure employee engagement behind the brand and campaigns
You are the right fit, if you have
- At least BA degree in economics, communication or marketing
- At least 5 years relevant professional experience in the field of marketing or trade marketing
- Minimum 2 years’ spent in FMCG sector already as a brand manager
- Able to negotiate and confident English language skills
- Gained experience managing 3rd parties
- High level of MS Office knowledge
- Familiar with Nielsen software
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